PlaybookPrompts

Tighten a product pitch into a 30-second elevator version

Business Strategy pitchpositioning

Long pitches die in elevators. This prompt strips a pitch down to the version a non-customer can repeat after hearing it once.

Prompt 
Compress this pitch to a 30-second elevator version.

Full pitch:
{{FULL_PITCH}}

Audience for the elevator pitch: {{AUDIENCE}}

The 30-second version must hit:
- Who it's for (concrete persona, not 'businesses').
- The pain in their own words.
- What we do, in plain English (not a category name).
- Why now / why we're better than the obvious alternative.
- A specific outcome with a number if possible.

Then also produce two variants:
- 10-second version (one sentence)
- 60-second version (adds proof / why-believe-us)

Avoid: 'platform', 'solution', 'leverage', 'seamlessly', 'next-gen'.
Variables to fill in
  • {{FULL_PITCH}}
  • {{AUDIENCE}}

How to use this prompt

  1. Copy the prompt above (Copy button on the top-right).
  2. Replace each {{VAR}} with your own value. Variables: {{FULL_PITCH}}{{AUDIENCE}}.
  3. Paste it into one of the recommended tools below.
  4. Iterate: tighten constraints in the prompt if the output is generic.

Why this prompt is structured this way

The prompt is split into explicit steps because LLMs do better when the path is named, not implied. Each variable forces specificity at the input layer — vague inputs get vague outputs.

Heads up: some of the links on this page are affiliate links — meaning we may earn a commission if you sign up after clicking, at no extra cost to you. We only recommend tools we'd put on our own stack. You can see our full affiliate disclosure here.

Pair this prompt with a tool

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Claude (Anthropic)

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Claude (Opus / Sonnet / Haiku tiers) is the assistant favored by writers and engineers who care about reasoning quality and tone. 1M token context on Opus.

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Gumroad

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Gumroad is the fastest path from 'I have a digital file' to 'I have a payment link.' Higher fees than DIY Stripe but zero setup, built-in audience tools, license keys.

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