PlaybookPrompts

Spec a programmatic-SEO page template from a target keyword pattern

Marketing & SEO seoprogrammatictemplates

Programmatic SEO needs a page template that holds together across thousands of variations. This prompt produces a spec you can hand to a developer.

Prompt 
I want to build a programmatic-SEO page template targeting the keyword pattern: {{KEYWORD_PATTERN}} (example: "best CRM for [industry]").

Produce:
1. The pattern variables and 5 example instances.
2. The page template sections (H1, intro, comparison table, FAQ, etc.) and what each must contain to satisfy intent.
3. The data shape needed (JSON schema) to populate one page.
4. 3 sources where I could ethically collect or generate the underlying data.
5. Schema.org markup recommended for the page (Product, ItemList, FAQPage, etc.).
6. The minimum unique content per page to avoid being flagged as doorway pages.
Variables to fill in
  • {{KEYWORD_PATTERN}}

How to use this prompt

  1. Copy the prompt above (Copy button on the top-right).
  2. Replace each {{VAR}} with your own value. Variables: {{KEYWORD_PATTERN}}.
  3. Paste it into one of the recommended tools below.
  4. Iterate: tighten constraints in the prompt if the output is generic.

Why this prompt is structured this way

The prompt is split into explicit steps because LLMs do better when the path is named, not implied. Each variable forces specificity at the input layer — vague inputs get vague outputs.

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Pair this prompt with a tool

Surfer SEO

$89/mo

Real-time SEO scoring while you write.

Surfer scores your draft against the top-ranking competitors in real time. Indispensable for anyone publishing programmatic SEO content at scale.

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Frase

$15/mo

SERP-driven brief generation + writer in one tool.

Frase started as a brief generator and added a writer. The brief side is still the strongest part — it ingests SERPs and outputs structured outlines faster than anything else.

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Claude (Anthropic)

$0/mo (Pro at $20)

Frontier model with long context and strong reasoning.

Claude (Opus / Sonnet / Haiku tiers) is the assistant favored by writers and engineers who care about reasoning quality and tone. 1M token context on Opus.

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Jasper

$39/mo

Enterprise-grade marketing AI with brand-voice controls.

Jasper is built for marketing teams that need on-brand output at scale. Strong template library, decent brand-voice fine-tuning, plugs into Surfer for SEO.

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